May 18, 2024
Shawna Suckow, CSP
Your Speaker Marketing MOSAIC©: Stand Out, Build Trust and Fill Your Pipeline
Competency: My Business
Are you putting in the prospecting time and effort, but just not getting the responses you want? Maybe it’s time for a new approach to help you stand out from the Sea of Sameness. Planners are flooded daily with calls and emails from every type of vendor, trying to sell them something. They’ve become immune to the usual types of outreach, and skeptical of most marketing (let’s face it...we all have). Once you get their attention, you have a (smaller than ever) window of opportunity to build trust. Your challenge is to humanize yourself immediately, in ways that are different from your competition, or you’ll never make it to the next round. That’s not easy to do...unless you know the secrets of the Personal Brand Mosaic©.
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